Top 5 Website Development Trends In 2021
Technology is continuously evolving making website development easier for the developers as well as end-users. Developers always look forward to discovering new technologies and methods that can help them enhance their applications for the users.
As we enter 2021, and all businesses are shifting online due to the aftermath of COVID-19, developers need to keep up with the latest trends in website development to optimize their user experience.
We have shortlisted top 5 website development trends that will rule 2021 and the forthcoming years.
Accelerated Mobile Applications (AMP)
Websites that do not have mobile-first approach are more likely to face difficulties in gathering users in 2021. As this is an era of smart devices and a lot of users access the web applications on these devices the longer the applications take to load it will likely create a risk of high bounce rate.
The idea is to speed up the mobile experience to lower the chance of users leaving the application. AMPs are optimized pages that have a minimal design which is convenient for the user to understand as well as operate through. Although, internet technologies are improving day by day and companies choose to make apps that attract users and AMP plugin provides you with such a chance to save costs on UX and reach users with any kind of internet connection.
As the app development was initiated from smartphones and tablets and has now become a need without which we cannot imagine our day thus mobile friendly apps are a must so that users can use your application wherever they want and however they want. You can produce modern web pages through AMP technology, and it’s an idea that is attracting a lot of brands already.
Voice Search Optimization
The search engine is experiencing a turn over from typing to speaking. We are entering a voice search era where people prefer speaking to their smart devices and telling them what they are searching for rather than using buttons to type. Apart from very famous home assistants such as Siri, Google Home etc., more companies are expected to release such devices in 2021 to be able to hear the commands that need to be executed.
Keeping these factors in mind, you need to make your website more search optimized so that Siri or Google Home offers your website as the first option.
Img reference: https://clockwise.software/blog/web-development-trends/
With almost every device having voice search technology, all companies are updating their applications to make it to the top in the race of voice search and voice commands.
Related: The importance of SEO in digital marketing
Motion UI
This is one of the most obvious factors in website development but still is ignored by many companies while creating applications. The web application should not only be containing all the information but it should also present the information in a way that is pleasing to the eyes of the user as well as convenient to their mind.
When the users land on the website, they should not get lost on it which can increase the bounce rate. They should be guided throughout so that they can easily find what they are looking for and motion UI is just the solution for such situations. Motion UI drives the users around your website and helps to retain them for a longer time period on your website. It is a modern day library that helps to embed animations, transitions and overall modern look into your application. It includes visual cues, responsive gestures and seamless transitions.
The technology is helpful for increasing user engagement which leads to a great user experience and increases the time spent on your website thus this trend of converting your simple UI to motion one is increasing day by day.
Single Page Applications
We all have heard “less is more” and this trend is now entering the website development world too. People find it more satisfactory if they find all information on a single page rather than switching between pages and getting lost.
SPAs have gained popularity due to development of Javascript frameworks. They allow multiple pages to be included in one by using technologies such as JSON and AJAX. This fastens the website loading and provides the user with their desired information. Google drive, Google classroom, Facebook etc. use this technique. Having multiple pages for your application is not always useful rather having a single page application which contains all information in a well-presented manner will always do better with the user.
Having a SPA is becoming a trend as it contributes to fast user experience because they can access all content fully loaded on one page and they have to just scroll and not click on other links which saves them time.
Artificial Intelligence
AI is becoming a huge part of our daily lives and AI is improving with every passing day. Gathering and processing users’ data to analyze their interests can improve their reach to their required information.
Chatbots are a very common way to embed AI into your web application. Many websites are using chatbots to engage the users in live chat providing quick feedback and leaving a positive impact on them. There is a chance that fully AI working bots will replace human driven customer support systems.
AI helps you to reach your desired customers in a very efficient way and that’s the reason why almost all companies have their eyes on embedding AI into their web applications.
All the companies are trying to improve the web interactions with their users by keeping up with the revolutionary trends in website development. And here at Media Quotient we try to develop and customize the web applications to stay on top in the competitor market. Take a look at our work and contact us towards a step into the world of website development.
